When an organization plans a video wall, conference space, or large-scale AV rollout, it often faces a key question: Should we buy from a major IT reseller like CDW — or from a specialized Professional AV partner like Avendor?
While CDW offers virtually every IT product imaginable, Pro AV integration demands a level of technical precision, customization, and after-sale support that only a specialist can provide.
Comparing Avendor and CDW
| Aspect | Avendor | CDW |
|---|---|---|
| Core Focus | Professional Audio-Visual solutions: LED walls, projection systems, digital signage, and collaboration spaces | Broad IT hardware, software, cloud, and security solutions |
| Business Model | Solution-driven integration partner offering design, procurement, and white-glove installation | High-volume value-added reseller (VAR) with managed IT services |
| Client Types | Enterprises, education, government, and entertainment facilities | SMB to enterprise IT departments, public sector, healthcare |
| Customer Experience | Personalized consultation with dedicated AV engineers and account managers | Ticket-based support and rotating representatives |
| Project Capability | Turnkey AV projects — from system design to commissioning and training | Product sales with limited on-site integration |
| Speed & Flexibility | Same-day quotes and custom sourcing from 150+ brands | Standardized procurement process and pricing tiers |
Why Pro AV Projects Need Specialization
Professional AV projects blend design, infrastructure, and user experience. That means calibrating LED panels for ambient light, optimizing audio zones, and integrating control systems with existing IT networks — details a general IT reseller rarely handles.
Avendor’s team delivers end-to-end engineering so clients get not just equipment, but a fully functional, visually stunning environment.
Customer Impact
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Same-Day Quotes & Transparent Lead Times from authorized Pro AV brands.
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Factory-backed warranties with direct manufacturer support.
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Dedicated Project Managers for consistent communication and delivery.
Final Thought
For IT equipment, scale matters. For AV performance, specialization matters more.
When image quality, installation precision, and end-user experience determine success, Avendor is the partner enterprises trust.
